Marketing video production can help promote your business, grow your audience and increase sales.
Using video in your marketing strategy is now key. 80% of all online content is predicted to be video. Audiences have become used to video and its absence from a site or campaign is now unusual. Video increases transactions, generates leads and drives traffic to sites. It works across a variety of platforms and it’s shareable.
Video Marketing Agency
Kartoffel Films works in a consultative style with our clients to create a video marketing strategy that will drive real results, increasing sales, driving brand recognition, and engaging users.
We have produced marketing video productions for apps such as Paddle, and promotional marketing films for Salesforce and other tech companies.
What types of video styles can we produce.
We can make pretty much any style, it really depends on the creative approach and also the overarching strategy that a client is employing. Below are a few examples:
Put simply, explainer videos show and tell what your organization or product does and how it can benefit your audience. Using a creative approach will increase the return on such content, engaging your audience more and increasing the resonance of the media.
Using a story arc with a problem and the solution your company can provide will also make the film more memorable and will allow your audience to better identify the benefit to them of the product.
Paddle – Explainer Brand Film
Brand Promotion Film
Creating a promotional brand film can help to showcase who you are as a business and give an overview of your culture.
This will help to engage prospective clients in your your brand which in turn should help drive leads and sales.
Aramax – Corporate Promotional Film
Marketing Video Content
Using video to engage your users is a great part of any video marketing content strategy.
Producing video content as a part of a marketing campaign that is not necessarily focused on your brand or product but rather is providing useful information to your audience can engage and enrich your brand conversation with that audience.
Sales Forces – Marketing Content Film
Testimonial Films and Case Studies
Real people who can give an overview of their experience of working with your organization are a great way of informing your audience and also building trust in your services.
Paddle – Customer Testimonial Film
Animated Marketing Video
Using animated video as a part of a video marketing strategy can be hugely effective in relaying the befits of your organization’s offering in a succinct and easily understandable way.
Kivu – Aniamted Marketing Film
Social Media Marketing Video
Video or animated marketing content that has been designed specifically for social media video and viewing on mobile platforms has far greater reach and viral portent than video content that has not been designed from the ground up to work in social media. As a video production company, all our video marketing content we approach first from the point of view of usage on social media.
Middlesex University – Social Media Campaign
Using Video in Your Marketing
Increase Your Reach
Are you thinking of making a marketing video?
Video or animation is a great asset to have in a marketing campaign. It can increase the reach and effect of a campaign and also help to put a face on your business.
How long does a marketing film take to produce?
A 2-minute video production with a single-day shoot can be turned around pretty quickly. Lead time will help with defining the creative and improve the outcome for the project. Typically we see end-to-end productions ranging from 1 week to 3 weeks. Most of that time is usually feedback time for our clients.
Who typically commission marketing video projects
What are the costs of making a marketing film?
Costs for a video production start at about £2000 for 2 – 3 minutes explainer films. It really depends on the project and its needs.
We Make Great Branded Content
Creatively lead, we bring our collective creative experience to every project big or small. Our Focused highly responsive production process ensures your content is made to the highest quality. We are super fast and will turn around projects with surprisingly short schedules.
Our unique combination of Creative experience, Focused production, and speed will ensure your content is engaging your audience while the conversation is still happening.Find out more