Video Marketing

Explainer Videos

Put simply, explainer videos show and tell what your organization or product does and how it can benefit your audience. Using a creative approach will increase the return on such content, engaging your audience more and increasing the resonance of the media.

Using a story arc with a problem and the solution your company can provide will also make the film more memorable and will allow your audience to better identify the benefit to them of the product.

Paddle – Explainer Brand Film

Brand Promotion Film

Creating a promotional brand film can help to showcase who you are as a business and give an overview of your culture.

This will help to engage prospective clients in your your brand which in turn should help drive leads and sales.

Aramax – Corporate Promotional Film

Marketing Video Content

Using video to engage your users is a great part of any video marketing content strategy.

Producing video content as a part of a marketing campaign that is not necessarily focused on your brand or product but rather is providing useful information to your audience can engage and enrich your brand conversation with that audience.

Sales Forces – Marketing Content Film

Testimonial Films and Case Studies

Real people who can give an overview of their experience of working with your organization are a great way of informing your audience and also building trust in your services.

Paddle – Customer Testimonial Film

Animated Marketing Video

Using animated video as a part of a video marketing strategy can be hugely effective in relaying the befits of your organization’s offering in a succinct and easily understandable way.

Kivu – Aniamted Marketing Film

Social Media Marketing Video

Video or animated marketing content that has been designed specifically for social media video and viewing on mobile platforms has far greater reach and viral portent than video content that has not been designed from the ground up to work in social media.  As a video production company, all our video marketing content we approach first from the point of view of usage on social media.

Middlesex University  – Social Media Campaign